Jon (www.jonkohl.com) began working with RARE Center for Tropical Conservation (www.rareconservation.org) in 1997 as a bilingual nature guide trainer in Honduras. A couple of years later, the President of Pico Bonito National Park, Ricardo Steiner asked Jon for help in creating a public use plan. Little did he know that the small request would change his life and fifteen years later lead to the creation of the PUP Global Heritage Consortium. What started as a project of RARE, then become an ad hoc project of UNESCO’s World Heritage Center, and then became its own organization and a book about what we have learned along the way.