Topic: Scenario Planning

Showing 10 of 121 results (by popularity)

Using “Fixes That Fail” to Get Off the Problem-Solving Treadmill

It’s Monday morning. You’ve just settled in at your desk to catch up on some reading, when the phone rings. The program manager of the …

Can Gateway Service Its Success?

In the world of mail-order computers, maintaining a balance between improving technology and developing new markets has always been a challenge. Gateway 2000 is …

“Accidental Adversaries”: When Friends Become Foes

Big Machines, an equipment manufacturer, decides to form a strategic alliance with Special Parts, Inc., a custom-designed components supplier. The partnership goes well until …

Why Simulate? Using Models for Strategic Planning

Your customers are demanding more services for the same price. How can you meet their expectations with your existing staff? As your company begins …

Software Price Wars

Because learning new software takes so much time, software makers enjoy a great deal of brand loyalty once they win a new customer. That’s why …

Empowerment or “Shifting the Burden?”

In the last few years, the nation’s largest hotel chains have loosened the reins on employees. The industry, which was badly overbuilt in the …

Levels of Understanding: “Fire-fighting” at Multiple Levels

It’s another busy night in the hospital emergency room. Several car accident victims have been rushed into surgery, one little boy is having a …

POWERSIMâ„¢: Modeling with Flow Diagrams

Your management team has been working on creating a causal loop diagram that describes the challenges of launching a new product (sec “Two Product …

The Problem with Promotions

“The compact disc…has one big advantage over the old LP: it lasts almost forever. Great for consumers, a worry for record companies. Indeed, [this] …

What Companies Can Learn from Urban Dynamics

You won’t find Detroit, Philadelphia, or Los Angeles listed in Fortune’s 1993 ‘Top Ten Cities For Business.” In the last four decades, Detroit has …